Creative Brief
Veliyath Garden - Exotic fruit plants seller in India
Veliyath Garden, a leading seller of exotic fruit plants in India, approached our SEO agency in February to enhance their online presence and improve their SEO rankings. We undertook the project and implemented various content writing skills and strategies to achieve the desired outcome.
Digital Marketing Strategies
One of our primary strategies was to create individual landing pages for different locations. We identified the major cities in Kerala and Tamil Nadu where Veliyath Garden had a strong customer base and created landing pages with relevant content targeted at users in those locations. We included the name of the city in the URL, the title tag, and the content of the page to improve the page’s relevance for local search queries.
To identify the most relevant and profitable keywords for the business, we conducted extensive keyword research and targeting. We used long-tail keywords that were more specific and had a higher chance of converting visitors into customers. We targeted keywords for both Kerala and Tamil Nadu, which are the primary regions for Veliyath Garden’s business.
Our content writing skills were put to good use as we optimized the content on the website for better readability and SEO. We used relevant keywords, meta descriptions, and headings to optimize the content, making it more engaging and informative for the users. We regularly updated the website with fresh content to keep the users engaged and improve the website’s ranking.
Task
We were asked to work out a new structure and to provide the necessary designs.
Strategy
SEO, SEM, SMM
Client
Veliyath Garden
Top Ranking Keywords
- Rare fruit plants in Kottayam
- exotic plants online pala
- Rare fruit plants in Kollam
- Rare fruit plants in Alappuzha
- Rare fruit plants in Ernakulam
- best Exotic fruit plants in Palakkad
- best Exotic fruit plants in Thrissur
- Rare fruit plants in Kozhikode
- best Exotic fruit plants in Kannur
- exotic plants online Thalassery
- Best Exotic fruit plants in Tirunelveli
- Best Exotic fruit plants in kanniyakumari
- Best Exotic fruit plants in Tenkasi
Unlocking Insights
Google Analytics
Search Console
As a result of our implemented strategies, we were able to drive significant traffic to the Veliyath Garden website. In just two months, we were able to create 115k unique users to visit our site, with a significant portion of them coming from organic search results. We were also able to position the company as the number one in most relevant keywords.
In conclusion, our content writing skills and strategies have significantly improved the online presence and SEO rankings of Veliyath Garden. Our individual landing pages, targeted keyword research, and high-quality content have helped the business attract a large number of visitors and establish itself as a leading player in the exotic fruit plant market in India. The portfolio can include examples of the landing pages, the content created for them, and the SEO ranking improvements achieved by the strategies used.