Client Name: Bluefin+
Industry: E-commerce
Challenge (Before Ads)
- High CPC and inefficient targeting.
- Low CTR and poor conversion rates.
- Underutilized ad budget.
Approach
- Optimized campaign structure and keyword targeting.
- Tested ad copies for higher engagement.
- Applied smart bidding strategies (tCPA / tROAS).
- Segmented audiences for better acquisition efficiency.
Featured Campaign Highlight
Client Overview: E-commerce brand aiming to boost app installs & reduce cost per acquisition.
Results Achieved:
- Avg. CPC: $0.12
- 8.34K installs generated
- Total spend: $4.08K
- Significant drop in CPC + rise in installs
Testimonial (if available):
“The campaigns transformed our acquisition cost structure and scaled installs globally.”
Industry-Wise Success Snapshot
E-commerce Sector:
- Challenge: High CPC, low ROI.
- Result: +40% CTR growth, 3X ROAS delivered.
